realme’s first Coca-Cola® smartphone, realme 10 Pro 5G Coca-Cola Edition, takes co-branding to a new level

The fastest growing smartphone brand in the world, realme, has just released the realme 10 Pro 5G Coca-Cola® Edition (8+128GB variant). With a “Dare to Leap” spirit, realme has always been known as a leading smartphone brand that innovates designs and co-brands with brands that are loved by young people and have their own attitudes. Following the success of co-branding with well-known movie, anime and gaming IPs, realme is now co-branding with Coca-Cola®, one of the world’s most iconic and enduring brands to launch a fresh and exciting limited-edition smartphone edition to offer.

The design of the back of the smartphone is inspired by the classic design elements of Coca-Cola with a clash between red and black. The 70/30 asymmetrical back design highlights the Coca-Cola logo with three points of black and seven points of red, making the logo stylish and instantly recognizable. Coke® Red gives a positive, youthful and energetic feeling. With a bold twist, the cropped Coca-Cola logo brings a new ray of energy to the smartphone experience. The matte imitation metal process creates an elegant brushed aluminum key that is also resistant to scratches and fingerprints. It is the most stylish edition that exudes a youthful and fashionable attitude.

Another notable feature is the custom user interface system, from the lock screen to the dynamic charging effect, all designed based on Coke® Red and Coca-Cola’s bubble element, adding extra excitement to the consumer’s every moment. Moreover, ringtones are also modified to provide more interesting details such as the Coca-Cola ringtone and the sound of bubbling liquid bubbles. The app icons are also designed based on Coke® Red and real images of the tangible goods.

realme 10 Pro 5G Coca-Cola Edition features

Interesting details have been applied throughout this product to appeal to the youth. The 80’s Cola Filter is a true blast from the past with a special edition shutter sound. While taking a photo, it sounds like opening a real Coke bottle. In addition to these custom details, the Coca-Cola Edition was released with a deluxe box set, which includes interesting fringe items, a custom SIM card needle, realmeow’s Coca-Cola figure, DIY stickers, as well as a custom and unique card with limited number.

In terms of performance, realme 10 Pro 5G Coca-Cola Edition features the leading Snapdragon 695 5G processor, huge 5000mAh battery and 108MP ProLight camera. Moreover, the camera also comes with an updated Street Photography Mode 3.0. Users can experience different city filters based on their geographic locations. And there are other new features like Super Group Portrait and One Take to enhance the picture experience. Moreover, it also offers 8 GB + 8 GB dynamic RAM and up to 1 TB external memory, so that consumers can keep more memories. This all-new custom Coca-Cola Edition smartphone is sure to provide the customers with a trendsetting and interesting user experience as well as a leap forward in technology.

Also Read: realme launches its first Coca-Cola® Edition smartphone